My experience with Twitter and 10 great software marketing articles found on Twitter

After recently attending the Online Marketing Summit (OMS) I realized that a lot of people, especially marketers were on Twitter.  I didn't really know much about Twitter, or what real-world use it had - I'd heard Twitter referenced as the first source some of our recent major disasters have been reported from, but not much beyond that.  I decided that as one action item I would take home from this conference would be to start a Twitter account and see what this phenomenon is all about.  You can find me on Twitter at http://www.twitter.com/JaysonAG.


For those of you not familiar with Twitter, it's a web site that allows you to post messages of 140 characters or less - otherwise known as micro-blogging.  Other Twitter users are then able to follow you and view your stream of posts - you can follow others and see what they have to say.  These posts are called "Tweets."

I joined Twitter in February and the going was a bit slow, it took me a few weeks to understand the format and the use of the site.  But I soon realized that Twitter is a great way to find resources other people think are valuable or interesting.  It's also a great way to identify people who are talking about topics in my space.

So now I follow people on Twitter who talk about topics interesting to me personally and professionally - software marketing, online marketing, online demos, software demos, aviation, automotive, tech, etc.  I have gotten a lot of great articles and stories and also contribute and redistribute when I find something interesting.  It's really a great collective of "what's happening now."

I thought it may be interesting to share some of the most interesting articles I found on Twitter, ones that I feel software marketers, especially those not on Twitter might be interested in. (The urls are short urls generated to fit inside Tweets)

1. Gartner thinks SaaS could cost more in the longrun - http://tinyurl.com/czdata
2. The myth of social media transparency  http://bit.ly/3WAMR 
3. Social Media: Just 1 piece of the marketing puzzle. http://bit.ly/9Q6u9
4. Forrester: Sponsored conversation is here to stay (so get over it)  http://bit.ly/hB3wy
5. 10 measurements of social media success  http://bit.ly/Gxf6u
6. Want More Traffic? Blog more Often! http://tinyurl.com/8czbej 
7. Social Media's 'Gee-Whiz Factor' Must Die: Time to Get Down to Business http://tinyurl.com/apzl26
8. What Are The Steps Companies Need To Take To Get involved With Social Media? http://ping.fm/hnIF2
9. Here's 100 ways to boost your software sales in 2009: http://bit.ly/lsOQo 
10. 10 tips for higher search rank. http://bit.ly/2f7G2

Are you on Twitter?  Do you see any use for Twitter personally or professionally? Have any questions about Twitter?